Priceonomics

We love April Fool's Day and the amount of effort that tech companies spend into pulling off funny online pranks. But here's a proposal - what if that energy were channeled into doing pranks that were doing something good for other people?

Here's one example. Comedian Greg Benson converted a homeless shelter into a 5-star restaurant for the night and helped share the stories of the homeless people that ate there. The prank was more like, "April Fool's! I'm trying to make someone's life slightly better today." 

So, instead of companies doing funny, but meaningless, pranks for April Fool's Day, maybe they should try doing nice ones instead?

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