ARTICLES
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Lower prices are the top way to lure customers away from their favorite brands in every region around the world. Except one.
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At $200 billion, the infomercial industry is twice the size of the entire TV business. How is that possible? We investigate the business model behind the Snuggie.
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The private education industry is booming. How many consultants does it take to get a preppy into high school?
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Figuring out who is visiting national parks can be tricky, but geotagged posts from social media could help.
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The news that can only surprise inside the Silicon Valley bubble.
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How different Myers-Briggs personality types fare in the job market, and why we shouldn't care.
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Which political party offers a more popular product - in terms of Halloween costume sales?
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Marketers fill rum commercials with Caribbean beaches and whisky commercials with Scotsmen and Irishmen. The actual imbibers look a bit different.
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Where American couples met by the numbers - from working in the same office to joining the same quest in World of Warcraft.
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A major advancement in game theory sheds light on the tension between evolution, cooperation, and altruism.
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Running a hole in the wall restaurant is about as similar to running a large one as Henry Ford’s model T factory is to a shop building cars or motorcycles by hand.
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Everyone loves an underdog, but war favors the strong. Even when it comes to the battle for public opinion.
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Breaking down your cable bill - the great enabler of Americans' 5 hour a day television habit.
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The institutions capable of furnishing the largest incomes constitute a small world where growing up as the son or daughter of a politics or business magnate proves extremely valuable.
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Making a pilot for a new TV show can cost over $125,000 a minute. Netflix just paid $100 million for a new show, sight unseen. Why is finding the next hit show so darn expensive?
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If you look closely, you can see Americans start giving up on productivity and relapsing to games and entertainment apps around 3pm.
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