ARTICLES
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Eight-year-olds Sally Hershfield are Felicia Alvarez are not your average second-graders. They are the billionaire co-founders of the latest “unicorn” startup, TreefortBnB. This is a puzzle about their data.
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Have a knack for working with data and turning it into awesome stories? Come work with Priceonomics.
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Inmates on death row are convicted of atrocious, callous crimes — murders, rapes, killing sprees. Yet, the most commonly-used word in their final statements is "love."
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Whole Foods, undoubtedly, is expensive. Some even call it "Whole Paycheck." But is it really where Americans spend the most on an average shopping trip?
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The prototypical smartphone-addict isn't a teenager on Snapchat. It's a middle-aged worker who can't stop checking work email.
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Do common stereotypes likes the Prius driving Democrat and truck driving Republican stand up to analysis?
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Commuting is misery. We analyzed the jobs that lead to the most excruciatingly long commutes.
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100 years after its opening, the world's largest construction project is fighting to remain relevant.
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The shopping cart was one of the greatest developments in the history of merchandising — and the story of its invention is almost as good.
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Being 'Type A' does not mean what you think it means, and the reason you know the term is because the tobacco industry wanted you to.
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Segment, a leading analytics company, uses Priceonomics Content Tracker for content analytics. Here's why.
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How "♥" became the over-simplified representation of the human heart, and the enduring symbol of our love.
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We analyzed old food menus and found that turtle, frizzled beef and shredded wheat were once common to American restaurants. Will french fries one day seem just as out-of-date?
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If we follow the lessons of an unusually successful, World War II nutrition program, a healthier American diet may focus less on kale salads and more on making health food look and taste passably like junk food.
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Boom! Zapier became a customer of our content software. Let's find out why.
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At what age do American men and women get engaged? It depends on where they live.
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Picking the “low-hanging fruit” is a staple in business lexicon — but as fruit growers, pickers, and geneticists tell us, the idiom is completely and utterly idiotic.
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The modern travel guidebook emerged in the 19th Century as tourism became more accesible to the masses. Has the Internet made the guidebook obsolete?
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The legal marijuana market is growing rapidly. We explore the cities and states where the black market is hardest to resist.
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Pawn shops are America's lenders of last resort. But even for the same item, the amount pawn shops will loan you can vary more than 1,000%.
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Since 2014, at least 49 deaths have been precipitated by taking a selfie. Breaking down the data behind them yields an interesting story.
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Millions of African Americans left the South from 1910 to 1970. Known as the Great Migration, this movement had a profound impact on the contemporary United States.
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The price for a cremation varies hugely depending on the location. Are funeral homes price-gouging?
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Think female rulers are inherently more pacifist? Think again.
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Priceonomics Content Tracker is the #5 marketing app in the Slack App store! Here's our experience so far.
